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Florence Prepares for 2024 Wine & Food Festival

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A lively scene from the Florence Wine & Food Festival with chefs and attendees enjoying food

News Summary

Florence is gearing up for the 2024 Wine & Food Festival, celebrating its culinary scene from March 27 to March 29. The event will highlight local chefs and unique dishes, culminating in a Grand Tasting on April 6. Notable participants include Chef Wilson Lui and Chef Elliott Moss, showcasing their talents and promoting local produce. With growing economic diversity, the festival aims not only to celebrate food but also to support a noble cause by benefiting a local nonprofit. Attendees can expect an engaging experience filled with flavors and community spirit.

Florence Gears Up for Flavorful Celebration at 2024 Wine & Food Festival

Florence is all set to tantalize taste buds and celebrate its blossoming culinary scene at the 2024 Wine & Food Festival, taking place from March 27 to March 29. The highlight of this scrumptious event? The highly anticipated Grand Tasting on April 6, where hundreds of food lovers will gather to savor delectable dishes prepared by talented chefs from the Pee Dee region.

Dishing Out Deliciousness

This year, attendees can look forward to a smorgasbord of flavors. Taking center stage is Chef Wilson Lui from the International Culinary Institute of Myrtle Beach, who is going to whip up some mouthwatering General Tso’s Chicken. That’s sure to pique the interest of both culinary connoisseurs and adventure-seeking foodies alike!

Adding to the excitement, Doug Smith, also known as Doug the Food Guy, will wow the crowds with his pop-up restaurant at the City Center Farmers Market. He’s known for showcasing local produce in his creations, proving that great food can also support local farmers.

But wait, there’s more! Chef Elliott Moss is introducing his new restaurant, Elliott’s BBQ Lounge, nestled inside Seminar Brewing. His specialty? Whole hog barbecue! Moss is already a name to know in the culinary world, boasting two James Beard Award nominations and a spot on Southern Living’s Best Restaurants list back in 2017.

Florence’s Culinary Identity Unfolds

Florence’s culinary scene may have been underappreciated in the past, but it’s now experiencing quite the renaissance. Business owner Tim Norwood highlights just how far the scene has come, showcasing an exciting mix of new restaurants serving everything from fine dining at Victor’s — a pioneer in farm-to-table cuisine — to the vibrant flavors of traditional Hawaiian food at Aloha Kitchen, and even unique ramen dishes at Heroes Hideout. How cool is that?

Over the past nine years, the Wine & Food Festival has evolved from a cozy gathering into a multi-day feast featuring nationally-renowned chefs. The Lee brothers, Matt and Ted, Charleston-based culinary experts, have been instrumental in Florence’s growth, lending their support for the past four years.

Economic growth in Florence has fueled a more diverse food scene, making it an attractive destination for food enthusiasts traveling along Interstate 20 and 95. This festival isn’t just about eating — it’s about exploring how these flavors reflect the local culture and community.

Meeting Challenges with Creativity

Of course, it’s not all smooth sailing for local chefs. Some face challenges such as the small local market size and the struggle to find workforce talent. This has prompted chefs like Moss to adapt their menus to fit current resources. Yet, these hurdles often lead to creative solutions and unique culinary offerings that keep things exciting for residents and visitors alike!

Even amidst challenges, the city is more than ready to prove that its culinary skills deserve recognition. The festival is set to feature amazing opportunities for attendees to dive into the local food offerings, all while supporting a noble cause. Proceeds from the event will benefit Help4Kids, a nonprofit organization that provides weekend meal supplies to at-risk students in Florence County.

As the Wine & Food Festival approaches, it’s clear that Florence is ready to shine. With an expanding culinary scene and a vibrant community spirit, attendees can prepare themselves for a delicious experience. So mark those calendars and get ready to eat, drink, and mingle with fellow food enthusiasts at this year’s festival!

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